After all, their matcha is probably one, if not the, best in Japan. Milled with the best of traditional stone mills and modern technology, coupled with Mr. Koyama's brother who is considered the best tongue and nose in Japan, Koyama En matcha has won more recognition than anyone else. We are happy to be carrying their matcha. More importantly though, their matcha and hoji cha ice cream is to die for! I wait a whole year to come back to taste it again.
Matcha is made from shade grown Japan green teas, the finest and most tender leaves are hand picked and then run through a highly mechanized and meticulous processing plant where the leaves are separated from the spines and stems (hojicha, kukicha) and then milled into a fine bright green powder. The resulting tea is then whisked and served as everyday beverage or more commonly, during the Japanese tea ceremony.
What is very important though is the wagashi, or the confections, that go with the tea ceremony. I suspect half the time people sit through the ceremony in order to be served a sweet. Sometimes the matcha is drinkable, sometimes it's just bitter and intense. No matter, as Koyama En's matcha is so superior that I don't wander off to try to drink it without anyone looking.
Taken from http://teapersonality.blogspot.com/
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